05 December 2011

Using keyword research in your website development plan | Internet Marketing Bloemfontein

Using keyword research in your website development plan | Internet Marketing Bloemfontein
For many organizations online, keyword research and Search Engine Optimization (SEO) is not considered when designing a new website. Doing it this way is completely backwards. When we are developing a new website, the first step is always keyword research.
For your clients, you want a website to have the most appeal to the market you are trying to reach. You don’t just want to attract targeted visitors, you want to engage with them on your website when they arrive. You can accomplish this by developing your website content around what people are searching for online. Here’s a couple of tips we always implement when we are developing a new websites.

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